Speaking · Keynotes for restaurant groups

I’ve run restaurants at every scale. I’ll tell your room what breaks at the third unit.

One talk, for restaurant leadership teams, franchise conventions and hospitality associations. It comes from twenty years of operating, not from a speaking résumé.

Inquire about speaking About the talk
Jon Peck standing in a brick-walled restaurant dining room, with booths, pendant lights and the open kitchen behind him
20+ yearsGeneral Manager to Chief Operating Officer, in restaurants from $2.5M to $18M+ a year.

Keynote · 45 to 60 minutes

Built, Not Born

How restaurant brands scale without losing their identity.

The first restaurant works because of the people who built it, and that doesn’t travel to the next ones on its own. By the third or fourth unit those people can’t be in every restaurant, and the standard starts to vary by location before the numbers show it. I walk the room through where growth breaks a restaurant brand, what to standardize and what to leave alone, and how to get clearer on what matters and stop doing the rest. Your audience leaves with a way to look at their own group, not a pep talk.

The talk runs on the RANGE Framework

Who it’s for

  • Multi-unit restaurant leadership teams and annual meetings
  • Franchise and licensee conventions
  • Hospitality and restaurant associations
  • Operator and founder summits

Format

Delivery
In person
Length
45 to 60 minutes, with questions after
Travel
Based in Dallas–Fort Worth. Available to travel.
Fee
Quoted per event, in writing, before you commit

How booking works

Four steps. I handle each one myself.

  1. Tell me about the eventUse the form below: the audience, the date, and what you want the room to leave with.
  2. We talk for thirty minutesI ask about your group and what’s in front of it, so the talk lands on your operators, not a generic one.
  3. Date and fee in writingYou get one page: the date, the length, the fee, and what I need from you. No surprises.
  4. I show up preparedEarly, with the talk built for your room, and I stay for the questions afterward.

Inquire about speaking

Tell me about your event and I’ll reply myself within two business days.

Prefer email? jon@rangehospitalityadvisory.com

Please add your name.
Please add a working email address.
Please add your organization.
Tell me a little about the event.

Goes straight to Jon. No list, no follow-up sequence.

Not booking a keynote yet?

Thirty minutes about your own group costs nothing. Tell me what’s breaking.

Book a call with Jon (opens in a new tab) Read the writing